The U.S. Postal Service is now allowing companies to design and print their own first-class stamps
“We want to make mail more interesting to consumers.” (Joanne Veto. USPS Spokeswoman.)
Joanne, I just don’t think this will do it. There are very few companies who, I believe, adhere to a decent looking brand and even fewer who have one I actually choose to hang on to whether mentally or physically. I know it varies per person, but do you really think that the HP or Verizon logo will make your mail more interesting?
Does anyone think that this is good idea? A bad one?